Blackberry Z10 typing challenge banner

February 13, 2013

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By Dan Williamson Have you seen the Blackberry ad on the http://www.guardian.co.uk/media site today? A game which sees the banner sync with the actions on your smartphone – using a unique URL. Really smart. Well done Blackberry!

Posted in: Worth a look

Why has Google revamped Adwords for Mobile and Tablets?

February 8, 2013

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By Dan Williamson Lots has been made of the recent revamp of Google’s Adwords network to improve targeting smartphone and tablet users. The majority of coverage has focused on the need to simplify the process of targeting mobile users in the face of increasing mobile web traffic (the number of daily Google searches from mobile […]

How often does Google crawl my blog?

February 5, 2013

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By Dan Williamson I recently amended an old blog post from 2008 called on how to create a content matrix. Noticing that my blog was still appearing for ‘content matrix’ I thought I’d tart it up with Google+ author tag, for that added element of engagement in Google SERPs. I updated this a week or […]

Posted in: Worth a look

How to create a B2B Content Marketing Strategy and Plan

October 5, 2012

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By Dan Williamson Content marketing. Don’t you just love it? No? Then read on. Now, don’t get me wrong. I’ve got lots to say on this topic. Mainly: How marketers need to *add* content marketing to their current efforts, not use it as a replacement of their current marketing channels in the face of budget […]

Multi-channel e-commerce

September 7, 2012

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By Dan Williamson http://www.medianewsline.com/news/133/ARTICLE/9672/2012-09-07.html

Posted in: Worth a look

Democrats dominate social media chatter

September 7, 2012

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http://www.ft.com/cms/s/0/d5527270-f82d-11e1-bec8-00144feabdc0.html

Posted in: Worth a look

How do we understand digital consumers better?

September 7, 2012

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By Dan Williamson How do we understand digital consumers better?.

Posted in: Worth a look
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